The level of understanding expected from the Mary for this course is well demonstrated in this article. This is not at a stage 2 level – but much higher. Sigh.
This article talks about blogs from an organisation/relationship perspective. Issues of IP (its Ok to blog but don’t say anything that will break any confidentiality rules). Obvious statements of the benefits of communication between organisations and clients, and the strengthening of relationships as a result. Blogs were further defined into corporate, organisational and knowledge categories.